Color Theory: Green Color Meaning

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Just what does the color green mean / represent / signify? What mood does green represent? What feelings does it invoke when viewed? What about its significance in logos or when used in business? The color green seems so ordinary, but in the world of design it is just the opposite.  As Kermit the Frog […]

How to Disable Press and Hold Circle in Photoshop Using Wacom Tablet in Windows 10

This post was created to help fellow designers disable the annoying press and hold circle using a Wacom pen tablet with Windows 10. If you’re reading this post you are probably as frustrated as I was when I installed my new tablet and started working in Photoshop CC using the brush tool only to find […]

Branding for East Coast Cidery, Enfield, CT

East Coast Cidery is a new hard cider company located in Connecticut. It’s slated to be sold throughout the Northeastern United States, so keep a lookout for it and be sure to pick some up if you see it. This was an exciting project, so it was only fitting that the process was documented throughout […]

A Visual Guide to Beer Label Materials

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In a booming craft beer scene, label art is much more than a tool to identify a brand or type of beer. Brewing is a craft, and brewers have a story to tell. Label design can offer a glimpse into what makes a brewery unique. Sitting on the cluttered shelves next to other beers, they […]

Modern Designs Salon Logo

We helped Modern Designs Salon in Suffield, CT with their new logo for 2019. Several initial options were presented. The primary goal here was to develop a logo that is true to the name of the studio. Modern, clean, and simple were the chief objectives for this project. The 5 initial concepts were: After a […]

Questions to Have Answered When Seeking Website Design Services

Use this questionnaire to help your next website design project go smoothly. How many pages will your new website have? Please provide a basic outline:   Will you provide all of the written content?   Do you currently have a logo and branding guidelines to follow? (colors & fonts)   What are several websites that […]

Tips for Successful Sign Design

Signs are intended to communication a message. Whether it is for advertising, safety, warning, or identification purposes, they share the same goal: clear and visible communication. Factors of Successful Sign Design Poorly designed signs can cause confusion, misrepresent a brand, and in some cases they can be the deciding factor for whether or not a […]