We helped Modern Designs Salon in Suffield, CT with their new logo for 2019. Several initial options were presented. The primary goal here was to develop a logo that is true to the name of the studio. Modern, clean, and simple were the chief objectives for this project. The 5 initial concepts were: After a […]
Use this questionnaire to help your next website design project go smoothly. How many pages will your new website have? Please provide a basic outline: Will you provide all of the written content? Do you currently have a logo and branding guidelines to follow? (colors & fonts) What are several websites that […]
Signs are intended to communication a message. Whether it is for advertising, safety, warning, or identification purposes, they share the same goal: clear and visible communication. Factors of Successful Sign Design Poorly designed signs can cause confusion, misrepresent a brand, and in some cases they can be the deciding factor on whether or not a […]
Online reviews give potential customers a look inside your business and can make or break a sale. They also give businesses the ability to see real feedback and get constructive criticism. Your competition is probably thinking about how to get customer reviews at this very moment. You need to fill your online business profiles with genuine […]
The following comes from 12+ years of experience as a logo designer. Being prepared can save you and the designer time, money, and frustration. Here are questions to have answered before seeking professional logo design services: How would you like your business, product or service to be perceived by others? Write a list of 5-10 […]
Art of SEO is a series of quick, non-technical tasks anyone can do to climb the ranks in search and get more business. Keywords are key Its important to make sure your website contains right combo of words that people type into search engines such as Google and Bing when looking for websites like yours. Using […]
This project was for R Dee Winery in Enfield, CT. We worked with them on a variety of design projects including their new logo, labels for the wine bottles, and t-shirts. The theme of family was consistent throughout the project as many of the photographs in the labels were provided by the client, along with […]
Brick, cement, stucco, cinder blocks, rock walls, and a variety of other rough surfaces were once off-limits for printed graphics. Not anymore, thanks to new highly conformable cast vinyl on the market. These products are designed to conform to “hard-to-stick” and textured masonry surfaces. About the Media Cast vinyl is made to conform. It can […]
Storefront window graphics continue to be a high-impact method of advertising. Once only achieved by hand painting, these graphics can now be printed, cut, and installed in a fraction of the time. They can be traditional in style such as ornate gold lettering or they can contain heavily rendered imagery. With a little creativity, windows […]
Are you targeting the right audience with your social media efforts? This is must-see data for any small business owner or marketing professional. Facebook • 1.75 billion users • 65% female / 35% male • 48% of users aged 18-34, 31% aged 35-54 • Social network leader with largest audience, large focus on interaction with […]